
Why LinkedIn Matters for Reach
Creating content is hard. I know I struggle with it. It seems even more difficult for those of us in the small business world. We all wear a lot of hats and trying to find time to create useful content can sometimes seem impossible. When I finally do find time to put on my writing hat, I need to make sure I’m factoring LinkedIn into the equation. One of the easiest and most effective ways to do that is by using LinkedIn. LinkedIn Now Has 500 Million Users We can start with th

4 Reasons Why SMBs Need Customized Apps
Apps – the buzz word of today. Mobile Apps, Web Apps, Enterprise Apps - there has been a lot of talk around apps as of late, and many small businesses (SMBs) today are having discussions around whether they need to implement or deploy apps in their business. The answer, quite simply, is yes! What is an App? Simply put, apps are individual web applications that either enhance or enlarge the existing features of various software, and, when it applies to SMBs, these apps will ty