Apps – the buzz word of today. Mobile Apps, Web Apps, Enterprise Apps – there has been a lot of talk around apps as of late, and many small and mid-sized businesses (SMBs) today are having discussions around whether they need to implement or deploy apps in their business. The answer, quite simply, is yes! What is an App? Simply put, apps are individual web applications that either enhance or enlarge the existing features of various software, and, when it applies to SMBs, thes

The customer is at the center of all that we do. Engaging your customers with the right message, at the right place, at the right time, via the right channel, at the right price point is the key to winning in today’s marketplace. According to IBM, we create 2.5 quintillion bytes of data every day. That’s 2.5 million terabytes (or 2.5 trillion megabytes) being created on a daily basis - that’s a lot of data! This data that’s being created every day translates into valuable inf