For decades, sales forecasting was a "dark art" performed in spreadsheets, fueled by rep optimism and manager intuition. But in 2026, "gut feeling" is a liability. With market volatility and complex buyer journeys, the margin for error has vanished. If your forecast is regularly off by more than 5% , you don't have a coaching problem—you have a data processing problem. Modern Sales Leaders are turning to Predictive Revenue Intelligence to bring certainty to their board meeti